An important stage of the brand development process is the development of a corporate identity, which is a formed visual image of a company or product using a single visual system where all the elements complement and reinforce each other.

corporate identity elements

For each type of business, a system of elements is used that forms a single brand perception in the eyes of the target audience. High-quality corporate identity allows you to highlight the brand against competitors.

The main set of elements:

  • Logo;
  • Font and typography;
  • Color palette;
  • Style-forming elements;
  • Pictograms;
  • Photo style;
  • Polygraphy;
  • Branded Merch.
  • Брендбук
  • Паттерн
  • Анимация
  • Логобук
  • 1 итерация правок
  • Презентация
  • Логотип (2 концепции)

work stages

  • Acquaintance
  • Brief filling
  • Concept
  • Development
  • Presentation
  • Escort

The corporate identity development process consists of6 stagesinterconnected with business objectives and marketing goals.

how do we create

  1. We evaluate the competitive environment and study the target audience.
  2. We define the basic concept of corporate identity
  3. We develop a logo and create a corporate identity system
  4. We systematize and develop ideas, forming the rules of use
  5. We develop a brand book and provide source files
  6. We give a presentation and talk about how to use the identity
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what's next

High-quality support and development of the brand allows you to realize and develop all the potential inherent in the brand book.

Maintenance process:

  • Effective implementation of a communication strategy;
  • Competent implementation and development of the idea of marketing communications;
  • Correct adaptation of corporate identity;
  • Supervision of the printing process;
  • Competent embodiment of style-forming elements.

Cases

tariffs

A line of basic tariff plans. Telephone for consultation+7 495 409-01-79

Logo
To start a business
  • Logo
  • 1 iteration of edits
  • Presentation

50 000 ₽

Standard
For a small company
  • Logo (2 concepts)
  • Font selection
  • Color palette
  • Polygraphy
  • The pattern
  • Logbook

от 100 000 ₽

Advanced
To increase brand awareness
  • Logo
  • Typography
  • Color palette
  • Styling elements
  • Animation
  • Polygraphy
  • Branded merchandise
  • Brand book

от 150 000 ₽